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The Heroes.

The exceptional outerwear we’re known for. We’ve been making these jackets over and over for many years, refining the fit, fabric, texture, and durability with each new iteration. They’re the best of the best, and the culmination of our craft.

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Meet The Makers

Many of our makers have honed their craft over many years with us, often decades. Their passion, commitment, attention to detail, grit, determination, and humour are a joy to behold every single day.

Lifetime repair.

All our clothing comes with a lifetime repair service. Which means we’ll hand-fix any imperfections free of charge, should they arise over the years.(But because they’ve been made with the most durable materials, it’s unlikely you’ll need us to.)

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One of the most respected brands in the world
Private White V.C. symbolises the last bastion of Manchester's textile industry

Journal

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The Jackal: Master of Precision

The Jackal: Master of Precision

Inspired by the calculated poise of its infamous namesake, The Jackal is a jacket like no other – a masterclass in control and craft. It is one of the most exacting pieces ever produced by Private ...

Introducing SPYCRAFT

Introducing SPYCRAFT

A collection inspired by the refined stealth, elegance, and quiet authority of British intelligence operatives.

Introducing: The Permanent Style Court Jacket

Introducing: The Permanent Style Court Jacket

The Court Jacket is an elevated piece of sportswear - a highly water-resistant jacket made in natural materials and vintage styling. For the new collaboration this Autumn, I wanted to design someth...