The Heroes.
The exceptional outerwear we’re known for. We’ve been making these jackets over and over for many years, refining the fit, fabric, texture, and durability with each new iteration. They’re the best of the best, and the culmination of our craft.



One of the most respected brands in the world

Private White V.C. symbolises the last bastion of Manchester's textile industry

Journal

Style, Substance & the Best of British Summer
The arrival of our Spring/Summer 2025 collection comes with a familiar face: Benedict Browne, the stylist behind our recent SPYCRAFT campaign, is back to share his personal edit of the season’s bes...

From the Jungles of Vietnam to the Streets of Salford
The field jacket has long outlived its original military purpose, becoming a lasting icon of utility, durability, and effortless cool.

The Jackal: Master of Precision
Inspired by the calculated poise of its infamous namesake, The Jackal is a jacket like no other – a masterclass in control and craft. It is one of the most exacting pieces ever produced by Private ...